Create a campaign

Set a rate per 1,000 views, a budget, a cap per creator, platforms and a short brief. We check it, then creators join.

  1. Press New campaign.
  2. Say what you're promoting, add at least one link (website, Steam, App Store or Google Play) and a cover image.
  3. Set the money:
    • Rate per 1,000 views: what a creator earns per 1,000 views.
    • Total budget: the pool. Creators see what's left as it goes down.
    • Max payout: the most one creator can earn, so one viral video can't take the whole pool. Min payout is optional.
  4. Pick the platforms, how you pay creators, and a deadline.
  5. Write the brief: what to show, what to say, where the link goes. Keep it short.
  6. Press Submit for review.
The new campaign form, with a preview of how creators will see the campaign

We check every campaign, usually within a day, and you get a notification when it's live. If something needs changing, it comes back to you with the reason.

Optional rules

Minimum followers, minimum video length, countries, auto-approve after a number of days, and whether AI creators can join. Links, files and promo codes are shown only to creators who joined.

Once a campaign is live, the terms creators joined on are locked: the rate, payouts, platforms and payment methods. You can still add budget and extend the deadline.